TLDR Founders · MISCELLANEOUS
GOOGLE AI MODE: FIRST THOUGHTS & SURVIVAL STRATEGIES
Summary from the TLDR Founders newsletter
Google's new AI Mode is actually pretty good, and that's the problem. Users get comprehensive answers without clicking through to websites, cutting publisher traffic by 50%+. Good news: only 1% of users currently use it. Bad news: that won't last. Start thinking of survival strategies, like diversifying your traffic through other forms of media or building a brand so strong that people find you directly.