PINTEREST TESTS AN AI FEATURE THAT LETS ADVERTISERS TURN THEIR CATALOGS INTO SHOPPABLE COLLAGES

Summary from the TLDR Design newsletter

Pinterest is testing an AI "auto-collages" feature that automatically transforms advertiser product catalogs into shoppable visual content. The feature groups products based on outfit ideas, user engagement patterns, and similar items. Early tests showed users saved these AI-generated collages at twice the rate of standard product pins. Pinterest also announced updates to its Trends tool to help advertisers predict future user purchasing behavior through insights on saving and shopping patterns.