TLDR · BIG TECH & STARTUPS

META AIMS TO FULLY AUTOMATE AD CREATION USING AI

links.tldrnewsletter.com4 min read

Summary from the TLDR newsletter

Meta is betting that automation is the future of ads. It plans to enable brands to fully create and target ads from scratch with AI by the end of next year. The company also plans to enable advertisers to personalize ads using AI. For example, companies will be able to generate variations of existing ads that fit users' current locations.