TLDR Marketing · QUICK LINKS
SHOULD YOU RETARGET BY INTENT?
Summary from the TLDR Marketing newsletter
A test showed that segmenting retargeting ads by visitor intent can lead to a 3.1X increase in CTR compared to a one-size-fits-all approach.
TLDR Marketing · QUICK LINKS
A test showed that segmenting retargeting ads by visitor intent can lead to a 3.1X increase in CTR compared to a one-size-fits-all approach.