TLDR · BIG TECH & STARTUPS
APPLE WILL ADD AI SEARCH IN MOBILE SAFARI, CHALLENGING GOOGLE
Summary from the TLDR newsletter
Apple plans to shift the focus of mobile Safari's search experience to AI search engines. Searches in Safari fell for the first time ever last year due to people increasingly using large language model-based solutions. Google and Apple shares dropped after Apple's plans were revealed as investors fear that the deal that makes Google the default search engine may not last. It is unlikely an AI search engine will become the default as the technology still needs to improve, particularly when it comes to indexing.