TLDR Marketing · MISCELLANEOUS

GOOGLE SEARCH GREW 20%+ IN 2024; RECEIVES ~373X MORE SEARCHES THAN CHATGPT

sparktoro.com5 min read

Summary from the TLDR Marketing newsletter

Google Search grew by 21.64% in 2024, reaching over 14 billion searches per day. Meanwhile, ChatGPT handled only 37.5 million search-like queries daily. OpenAI's ChatGPT received 1 billion messages per day, but only 30% had search-like intent. ChatGPT conversations average 8 messages, meaning many are not direct search replacements. AI tools like Perplexity, Claude, Copilot, and Gemini make up less than 2% of total searches. Google remains the dominant source for information discovery.