TO SHOW HOW EFFECTIVE YOUR DESIGNS ARE, TALK ABOUT USER BEHAVIOR CHANGE

Summary from the TLDR Design newsletter

A plain form redesign that changed the behavior of 231,000+ users highlights the power of UX beyond aesthetics. Defining and influencing behavior showcases design's impact, even without direct ROI metrics. Understanding user actions, addressing friction points, and demonstrating behavior change through research-driven solutions can make portfolios more compelling.