WHAT COMES AFTER THE DEI BACKLASH?

Summary from the TLDR Marketing newsletter

The backlash against DEI programs has led many companies to scale back or abandon them. While DEI has roots in the civil rights movement, many programs have focused on ineffective, surface-level strategies like bias training rather than addressing systemic issues. To improve DEI, companies should prioritize standardized hiring processes, pay equity, and inclusive recruitment. The majority of Americans still support DEI, but to gain broader backing, programs must benefit everyone.