TLDR Design · OPINIONS & TUTORIALS

VISUAL DESIGN IS IMPORTANT, BUT IT'S NOT THE ONLY THING THAT MATTERS

dataanddesign.substack.com7 min read

Summary from the TLDR Design newsletter

Many organizations prioritize visual design in portfolios, valuing aesthetics for usability and tangible outcomes. However, designers should emphasize problem-solving and business impact instead of relying solely on visuals. Defining clear problems, showcasing outcomes, and highlighting metrics or user feedback demonstrate a designer's value, even when projects lack visual appeal.