TIKTOK PROMOTES LEMON8 IN THE US AS BAN LOOMS

Summary from the TLDR Marketing newsletter

ByteDance has been promoting its app Lemon8, an Instagram-like platform, to TikTok users through sponsored videos. It is unclear why the company is promoting this app, as the looming ban will impact all ByteDance-owned apps, including TikTok, Lemon8, CapCut, and TikTok Studio.