TLDR Design · MISCELLANEOUS
COMPLETE WITH A COFFEE-SIPPING MASCOT, HAPPYCENTRO BREWS A BRAND WORLD FOR MUI COFFEE ROASTERY
Summary from the TLDR Design newsletter
MUI Coffee Roastery partnered with Happycentro to refresh its identity with a mascot inspired by Italian brands, a custom wordmark, and packaging highlighting the origins and roasting process. The design, which features a rich red color scheme, celebrates the brand's coffee mastery and Japanese heritage.