TLDR Design · NEWS & TRENDS

APPLE'S APP STORE IS INVITING ME TO ‘SEARCH THE WAY YOU TALK'

theverge.com3 min read

Summary from the TLDR Design newsletter

Apple's App Store now supports natural language search, letting users describe what they need using conversational phrases instead of specific keywords. Introduced in iOS 18.1, this feature aims to make searching more intuitive and user-friendly and improve discoverability for a broader range of apps. While early feedback highlights its effectiveness for general queries, more complex searches or niche requirements might still produce inconsistent results, indicating room for further refinement.