TLDR Design · MISCELLANEOUS

HOW I USED AI TO DESIGN BRAND-ALIGNED ILLUSTRATIONS

links.tldrnewsletter.com5 min read

Summary from the TLDR Design newsletter

Moty Weiss used the AI tool Midjourney to create illustrations reflecting Lemonade's brand style, focusing on brand consistency with subtle details and iterative refinements. AI can help designers scale visual identities across platforms, enabling rapid prototyping and streamlined brand alignment.