TLDR Founders · STRATEGIES & TACTICS

GETTING PR FOR YOUR SAAS

1millionarr.substack.com5 min read

Summary from the TLDR Founders newsletter

In this post, the founder of Simple Analytics shares how they successfully used newsjacking to gain PR exposure without spending money. They managed to get featured on platforms like Hacker News and Reddit by creating a bot to track relevant news and quickly write insightful articles, which boosted their visibility and SEO. They also experimented with reaching out to journalists with pre-written articles, though this strategy has yet to yield significant results.