TLDR Design · OPINIONS & TUTORIALS

WHY OVER 100 MILLION ATHLETES ARE HOOKED ON STRAVA

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Summary from the TLDR Design newsletter

Strava, with over 100 million users, leverages community features and psychological principles like belongingness to keep users engaged. Its activity feed, kudos system, and group features create a sense of community and positive reinforcement, encouraging users to share, connect, and stay motivated.