HOW TO MEASURE STRATEGY? (FEATURING SPOTIFY, ZYNGA, STARBUCKS)

Summary from the TLDR Product newsletter

Strategy, like a product, involves setting ambitions, iterating with new learnings, and pivoting when assumptions fail. The key differences are the larger time scale, more variables, and the need to extrapolate KPIs. Just as with product success, strategy requires clear actions and investments to achieve desired outcomes.