WIN REPORT: HOW A SIMPLIFIED SIGN-UP FLOW INCREASED CONVERSIONS BY 12%

Summary from the TLDR Marketing newsletter

Mobbin increased conversions by 12% by consolidating and optimizing its sign-up process. Redirecting users from an initial modal to a dedicated sign-up page, with improved headlines and messaging, simplified the user journey and addressed key objections. Consolidating these two user journeys also made future testing easier by allowing tests to reach statistical significance faster.