TO PERSUADE YOUR TEAM TO LOOK PAST QUICK WINS, YOU NEED TO UNDERSTAND THE FUNNEL

Summary from the TLDR Design newsletter

Not all UX problems are equal, and their prioritization should consider both the number of users affected and the severity of the issue. Combining the RICE method with Funnel Analysis can provide a comprehensive view of user workflows, helping to prioritize major projects and persuade teams to address larger design challenges.