LINKEDIN COMPANY PAGE STRATEGIES FOR 2025 AND BEYOND

Summary from the TLDR Marketing newsletter

LinkedIn has introduced a revamped company page layout that includes features like easier admin access, a new identity switcher for engaging with other posts, and premium options like custom CTA buttons. These updates streamline page management and help brands engage more effectively. Other new tools like LinkedIn newsletters have shown rapid audience growth potential, with some pages gaining thousands of subscribers within weeks.