HOW TO CAPTURE FOOTAGE FOR SHORT-FORM VIDEOS

Summary from the TLDR Marketing newsletter

To organize footage for short-form videos, create a dedicated folder on your phone to keep footage organized. Mark potential hook shots for engaging intros and aim to capture a high volume of clips, around 50 per location (if you're visiting multiple places), using a "wide, medium, close" shot format. Focus on quick 1-second clips to maintain viewer interest and avoid excessive cropping. Include a variety of shots, both of the surroundings and yourself, using a Bluetooth tripod or a friend for dynamic footage. Prioritize establishing, normal, and close-up shots to ensure a well-rounded video.