TLDR Design · NEWS & TRENDS

INSTAGRAM TESTS VERTICAL PROFILE GRID TO ADAPT TO CHANGING CONTENT TRENDS

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Summary from the TLDR Design newsletter

Instagram's head, Adam Mosseri, confirmed that the company was testing a new vertical profile grid layout, moving away from the iconic square grid to align with the rise of vertical content like Reels and Stories. Currently limited to a select group, the final decision will depend on user feedback and engagement during the testing phase.