ORCA CRAFTS AN IMMERSIVE IDENTITY FOR FAMILY-OWNED CORNISH BREWERY

Summary from the TLDR Design newsletter

ORCA, a Bristol-based brand agency, developed a visual identity for St Austell's new series of tap rooms, led by Harbour Brewing Co, to appeal to a diverse audience while staying connected to the master brand. The brand strategy, 'Deeply connected,' draws inspiration from the coastal culture of Charlestown, reflected in the color palette, typography, and interior design, creating a cohesive brand experience.