COLOUR AND LIGHT: UNITEDUS REVITALIZES SPECTRUM.LIFE'S IMAGE WITH A FULL-SPECTRUM IDENTITY SYSTEM

Summary from the TLDR Design newsletter

Spectrum.Life rebranded with the help of UnitedUs, using a new identity that includes a custom wordmark and a color palette derived from the visible light spectrum. The refreshed design, which also incorporates specific typefaces for different uses, aims to enhance the company's global growth, reputation, and talent acquisition.