PERPLEXITY WILL SOON START SELLING ADS WITHIN AI SEARCH

Summary from the TLDR AI newsletter

Perplexity will start paying publishers a revenue share from ad sales when their content is used to form AI search answers, marking a new business model for the AI search engine, which will allow brands to buy "related follow-up questions" appearing below user query answers. Publishers will earn a percentage of ad revenue and gain free access to Perplexity's large language models and Pro service tier.