WOULD YOU LIKE A RECEIPT? THIS CLEVER CO-OP ANIMATED AD USES A PRINTER TO GET ITS MESSAGE ACROSS

Summary from the TLDR Design newsletter

Co-op's new campaign, "Owned by You. Right by You.," uses a stop-motion animated ad created with receipt paper to represent the cooperative model's lasting values. Developed by VCCP London, Blinkink, and director Sam Gainsborough, the ad highlights Co-op's ethical trading history and encourages greater consumer awareness of cooperative businesses.