BUCK'S BRAND REFRESH FOR NOTION REIMAGINES THE APP'S MINIMAL LOOK INTO A PRIMARY COLOURED PLAYGROUND

Summary from the TLDR Design newsletter

Notion's brand revamp's playful, primary-colored illustrations reframe the app from a productivity tool to a creativity-saving system. A collaboration with creative agency Buck, the campaign, which showcases AI-enabled features, focuses on user emotions and Notion's freedom from mundane tasks. The makeover introduces diverse, heroic characters and intricate textures to reflect unique workflows.