TLDR Product · OPINIONS & TUTORIALS

LET'S SAY “DISCOVERY”: WHY “VALIDATION” IS THE WRONG WORD

productcoalition.com6 min read

Summary from the TLDR Product newsletter

The term "validation" in startup culture implies a false sense of certainty in product development. "Discovery" better reflects the ongoing, iterative risk management process necessary for creating successful tech products. This shift in mindset, from seeking validation to embracing discovery, helps teams manage uncertainties and continuously adapt to market changes.