INSPIRED BY GEN Z, PINTEREST USERS CAN NOW TURN BOARDS INTO VIDEOS FOR SHARING ON INSTAGRAM AND TIKTOK

Summary from the TLDR Design newsletter

Pinterest is embracing the TikTok era by letting users turn their boards into short videos to share on social media. Inspired by Gen Z's love for video content, this feature allows users to share their creative collections with links to Pinterest, promoting increased engagement and traffic. This new functionality is especially aimed at enhancing the sharing experience for Gen Z, the platform's most engaged generation.