AMAZON PLANS TO LAUNCH DISCOUNT STORE IN BID TO FEND OFF TEMU AND SHEIN

Summary from the TLDR newsletter

Amazon is planning to launch a new section on its site dedicated to low-priced fashion and lifestyle items. The new storefront will allow Chinese sellers to ship directly to US consumers, with items arriving within nine to 11 days. It is an aggressive attempt to fend off competition from Temu and Shein, who have expanded their presence in the US in recent years. Amazon will start accepting products for the storefront this fall. The company has yet to announce when it intends to debut the storefront.