TLDR Web Dev · MISCELLANEOUS

TESTING THE IMPACT OF BUY NOW, PAY LATER ACROSS 150,000+ CHECKOUT SESSIONS

stripe.com6 min read

Summary from the TLDR Web Dev newsletter

Stripe's experiment on BNPL options showed that businesses can increase revenue by up to 14% and attract new customers without significant cannibalization of card transactions. As a result, BNPL is a valuable addition to checkout processes for boosting sales.