TLDR Design · NEWS & TRENDS

APPLE'S NEW IPAD PRO AD PUTS THE FOCUS BACK ON CREATORS

theverge.com3 min read

Summary from the TLDR Design newsletter

Apple has launched a new "Worlds Made on iPad" ad featuring Sofia Wylie following backlash over its previous "Crush!" ad. The new ad, which showcases human-centric animation created by different artists using the iPad Pro and Apple Pencil Pro, serves to make amends with its more positive and creative approach.