LET THERE BE ORDER: MOTHERBIRD'S REBRAND GIVES ISO'S IDENTITY THE ORGANIZATION IT SORELY NEEDED

Summary from the TLDR Design newsletter

The ISO's new brand system by Motherbird introduces a scalable grid called "Micro Meso Macro" for flexible communication and uses the inclusive, open-source typeface Inter. Customizable illustrations and clear color guidelines enhance diversity and consistency, maintaining the brand's equity while adding a more approachable feel.