TLDR Founders · STRATEGIES & TACTICS
HOW TO MAKE YOUR APP A HABIT
Summary from the TLDR Founders newsletter
The more attention of a user you can acquire, the more value you can extract. Tools like push notifications and email can help maintain visibility and relevance. However, you will never truly retain someone's engagement unless you make using your product a part of their daily routine. This is an excerpt from an interview with Lenny Rachitsky, the author and creator of Lenny's Newsletter and former Product Lead at Airbnb, where he discusses how to make the use of your app a habit for users.