TLDR Marketing · STRATEGIES & TACTICS

HOW PREPLY GREW TO 3.8M TRAFFIC PER MONTH IN JUST 3 YEARS

seo.thefxck.com8 min read

Summary from the TLDR Marketing newsletter

Preply, an online language tutoring company, grew its monthly search traffic from 0.5M to 3.8M in 3 years using a multi-pronged SEO strategy. Its blog brings in 1.9M visits per month, the majority of which comes from top-of-funnel content that answers common questions of language learners. The site has a forum where language learners can ask questions, which brings in another 0.85M traffic per month. The brand brings in a significant amount of traffic to bottom-of-funnel content using programmatic SEO.