THE AGE OF GENERATIVE AI: OVER HALF OF AMERICANS HAVE USED GENERATIVE AI AND MOST BELIEVE IT WILL HELP THEM BE MORE CREATIVE

Summary from the TLDR Design newsletter

A new study found that over half of Americans have used generative AI in the last year and more than 80% believe it will make life easier or help them learn a skill shortly. 41% of Americans expect brands to use generative AI in their customer experiences today to assist them with price comparisons, shopping, and customer support. Most consumers surveyed are more likely to shop with brands that use generative AI on their websites and 58% believe it has already improved their online shopping experience.