WHEN TO HOST USER CONFERENCES FOR GROWTH

Summary from the TLDR Founders newsletter

Conferences are an awesome way to get your advocates in the same room together, gather feedback, and let them know about any exciting product updates. They generate PR, drive sales, and help with brand positioning. However, they're expensive, time-consuming, and require a lot of work to get right. For the larger tech companies amongst you, this guide walks you through the key questions to ask yourself before you consider launching a user conference.