TLDR Design · NEWS & TRENDS

HEADSPACE OVERHAULS VISUAL IDENTITY TO BECOME MENTAL HEALTH ALL-ROUNDER

links.tldrnewsletter.com3 min read

Summary from the TLDR Design newsletter

The expansion of Headspace's mental health services comes with a new brand identity, evolved illustration style, and updated animations that aim to portray a more professional image. The rebrand was developed in-house in collaboration with Italic Studio. Colophon Foundry created a new proprietary typeface and changed the color scheme - orange still leads, but there is now a supporting palette that prioritizes accessibility.