TLDR Design · NEWS & TRENDS
LAMBORGHINI REDESIGNS BULL AND SHIELD LOGO AFTER TWENTY YEARS
Summary from the TLDR Design newsletter
Lamborghini has rebranded for the first time in two decades as part of a broader shift towards sustainability and decarbonization. The Italian automaker followed the trend of flat, simplified logos but kept the iconic bull logo at the center of a shield and introduced a broader, thinner typeface.