TLDR Design · NEWS & TRENDS

LAMBORGHINI REDESIGNS BULL AND SHIELD LOGO AFTER TWENTY YEARS

dezeen.com2 min read

Summary from the TLDR Design newsletter

Lamborghini has rebranded for the first time in two decades as part of a broader shift towards sustainability and decarbonization. The Italian automaker followed the trend of flat, simplified logos but kept the iconic bull logo at the center of a shield and introduced a broader, thinner typeface.