FORMER SNAP DESIGN LEAD DEBUTS SHADER, AN AR CREATION TOOL THAT USES AI TO GENERATE CUSTOM EFFECTS

Summary from the TLDR Design newsletter

Shader is disrupting the augmented reality scene with its user-friendly no-code AR creation tool. The platform, led by former Snap design lead Darya Sesitskaya, enables the quick creation of custom effects, leveraging AI to generate AR filters from text prompts. It currently offers a beta iOS app for real-time AR camera effects. Shader has raised $580,000 for further development. It is planning to implement premium features and expand into social media integration and voice-to-AR capabilities.