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'CHAMPIONS OF CHOICE': RAGGED EDGE REVEALS ITS REBRAND FOR GO.COMPARE

creativeboom.com3 min read

Summary from the TLDR Design newsletter

Ragged Edge rebranded Go.Compare as the "Champions of Choice," focusing on its unique selling proposition and integrity while retaining the iconic mascot Gio Compario in an evolved, animated form and introducing a fresh, illustrative style to distinguish it in the competitive market.