TLDR Founders · STRATEGIES & TACTICS

HOW TO HAVE "THE TALK" WITH YOUR CUSTOMERS

growthunhinged.com5 min read

Summary from the TLDR Founders newsletter

Understanding a user's willingness to pay is critical. However, you can’t ask them straight up - they’re always going to lowball you. Here’s a set of 25 strategic questions you can ask during customer interviews in order to better understand how much a user might actually pay for your product.