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WHAT MAKES USERS ADOPT A NEW FEATURE OR TOOL?

uxmag.com7 min read

Summary from the TLDR Design newsletter

Research from Pendo suggests that 80% of added features are never or rarely used, even for established products. Often, UX researchers don't ask users to predict their future behavior since that information can be unreliable. Nevertheless, frameworks are available to assist in understanding user behavior and improving adoption rates.