TLDR Product · NEWS & TRENDS

UTILITY EATS VALUE FOR BREAKFAST: ABOUT DIMINISHING MARGINAL UTILITY

productcoalition.com10 min read

Summary from the TLDR Product newsletter

Emphasizing utility over value in products, this article uses examples like water vs. milkshakes and Microsoft Excel to illustrate that focusing on utility can solve more meaningful customer problems and unlock revenue. Products with greater utility, even if not the most polished, often win out in the long term.