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2023 DESIGN OF THE YEAR: MCDONALD’S FRANCE INTRODUCES REUSABLE TABLEWARE - AGAINST ITS WILL

thedieline.com5 min read

Summary from the TLDR Design newsletter

McDonald's introduction of reusable tableware was selected as Die Line’s 2023 Design of the Year. Despite its less noble motivations, the initiative demonstrated how to reconcile logistics concerns with the need to be more sustainable.