TLDR Design · NEWS & TRENDS

DESIGNSTUDIO'S REBRAND FOR TRIVAGO MAKES THE COMPARISON SITE MORE DISTINCT FROM ITS RIVALS

creativeboom.com2 min read

Summary from the TLDR Design newsletter

As part of its brand evolution, Trivago presented a playful and witty personality with hand-drawn illustrations created by animation and design studio Niceshit. Most of the designs feature Hank, the Trivago mascot designed by DesignStudio. A new custom font that supports hundreds of languages, Savvy Grotesk, was created along with the update.