FOUR SALES COMPENSATION TACTICS FOR CONSUMPTION-BASED GTM

Summary from the TLDR Founders newsletter

Made popular by the likes of Google Azure, AWS, Twilio, and Stripe, consumption based pricing is gaining popularity. Particularly in a market where buyers don’t want to pay for more than they’re using. For your sales org, it means the lines between pre-sales and post-sales are blurred, and you’ll need effective internal tooling to measure incremental ARR from accounts.