TLDR Design · NEWS & TRENDS

SIRIUSXM GOT A NEW LOGO. CAN IT GET THEM NEW LISTENERS?

fastcompany.com3 min read

Summary from the TLDR Design newsletter

SiriusXM lags behind such competitors as Spotify and YouTube Music, but it’s hoping that its revamped features and a new visual identity can attract a new generation. The company dropped its old logo, which showed radio waves emanating from its wordmark, for a new wordmark that creates a star in the letter S using negative space.