TLDR Founders · STRATEGIES & TACTICS
CAN MOST “PRETTY GOOD” SALES REPS SELL ANY SAAS PRODUCT?
Summary from the TLDR Founders newsletter
Probably not. When hiring salespeople, dig into these points. Known brands are easier to sell, and enterprise SaaS is meaningfully different from SaaS built for smaller businesses. Only the very best salespeople can context switch between SaaS effectively.