TLDR AI · HEADLINES & LAUNCHES

AMAZON ADS LAUNCHES AI-POWERED IMAGERY FOR ADVERTISERS

aboutamazon.com2 min read

Summary from the TLDR AI newsletter

Amazon Ads has introduced an AI-powered image generation feature in beta that creates lifestyle and brand-themed images to improve ad performances. The tool, which requires no technical expertise, enables brands to create more engaging ads, reportedly increasing click-through rates by 40%. It will be rolled out progressively to advertisers based on customer feedback.