THE NEGATIVE IMPACT OF PERSUASIVE DESIGN

Summary from the TLDR Design newsletter

Increasing the amount of money a user spends and decreasing the chance they are leaving empty-handed is the ultimate goal for e-commerce websites. Persuasion might compromise user autonomy since the choice architecture and visual presentation of options can lead consumers to make choices they may not otherwise have made. This causes users to feel negative emotions like shame and guilt and presents a cognitive burden as they have to exercise extreme willpower and concentration to make sensible decisions.